Giving Tuesday marks the opening of the Giving Season, that time of year when generous donors help plant the bulbs for change, and nonprofits nurture and grow them.
I’ve been planting bulbs of my own this past week (daffodils and crocuses; also testing out if lavender seeds actually work), and that activity gave me loads of time to think about how a little preparation now makes a world of difference in a period of time that’s not all that far ahead.
In the fundraising intelligence world, we can do that, too. Here at HBG, we’re talking with clients now about how they can be prepared for next year.
What is your team doing to be sure you’re filling the pipeline with new prospects who are interested in your cause? [Read more…]