Great pieces of information can come our way from any number of sources, often when we’re least expecting it. In this week’s article, HBG Senior Researcher Tara McMullen shares some great advice on how to spot clues that can lead you down a path of discovery.
The inventor Charles Kettering, who held more than 180 patents and was responsible for major revolutionary advances in the automotive industry, was clearly no stranger to the field of research and its challenges. As a fundraising researcher, I often take his words to heart. In our field, we sometimes spend hours scouring resources, seeking to find as much information as we can on a prospective donor –those useful bits and bytes that we need to obtain useful insight. What has their career looked like? Who are the members of their family? Where do they live? And, ultimately, do they have a passion for philanthropy, and the financial resources to generously support this passion? [Read more…]