Donor Identification in the 21st Century

Donor-Identification-in-the-21st-Century800x400As you probably remember from my previous article on this topic, it’s a myth that high net worth people don’t use social media. Studies show that the adoption rate in that demographic is growing every day, too.

That’s great for those of us in fundraising, because new sources like these help us to (as Chris Carnie recently discussed in a terrific podcast with Ben Rymer) craft a donor-centered relationship for each individual donor – because we can (and should) treat them as individuals. [Read more…]

The 2015 World Wealth Report: 5 Essential Takeaways

Capgemini WWR cover

The 2015 Capgemini and RBC Wealth Management World Wealth Report is out! Every spring, it makes for fascinating reading for those of us in fundraising, and for financial advisors and wealth managers working with high net worth individuals (HNWI). [Read more…]

What you need to know about family offices

mansionAccording to INSEAD’s Singapore campus Executive Director Michael Prahl, the number of family offices in Asia and the Middle East will double over the next 8 years. As supersonic as that growth is, the sheer number of family offices in Europe (1,000) and the United States (3,000) are massive compared to their cousins in Asia (estimated to be at about 200).

With an estimated $4 trillion managed in family offices globally, we ignore to our disadvantage the impact and influence these investment and philanthropic powerhouses will have for the fundraising and social impact sectors.

To learn more about this, I interviewed HBG’s in-house experts on family offices, Kenny Tavares and Elizabeth Roma, to explain what it is about family offices that make them so important, and what resources are available to tap into.

Click here to download the podcast.

BRICS are out the window; it’s MINT that’s growing now

Minted CaesarIt’s that rich time of year when you make a large pot of something hot to drink, grab a cookie or three, and settle down to read about the wealthy. The really really wealthy.

Out now are the Forbes Billionaires list (with a record 290 newcomers), and the 2015 Knight Frank Wealth Report, providing a global perspective on ultra high net worth individuals (UHNWIs) and the variety of ways they hold assets.

If the collective wealth of these 172,850 UHNWIs – clocking in at nearly $21 trillion – was the fuel moving a private jet, the sonic boom would be so stratospheric that the astronauts in the international space station would be able to hear it. According to the K F report, an average of 15 people joined the ranks of the ultra-wealthy every day last year. But even that group doesn’t have money like some have money. K F say:

“Moving up the wealth brackets, nearly 1,180 people became centa-millionaires in 2014, taking the world’s total population of those worth over $100m to 38,280.” [Read more…]

Researching company insiders

NYSEWe may think of companies as nameless, faceless conglomerates, but the fact is that each one is run by a group of people known as company insiders. They are individuals whose responsibility it is to provide direction, advice, and the scary responsibility of strong-willed fiduciary duty if the company’s blue chips suddenly turn red.

These leaders may be called directors, trustees, or board members; the terms are used fairly interchangeably. [Read more…]

What you and the 1% have in common

What could you and the 1% possibly have in common? HBG Senior Researcher Rick Snyder brings us into the new year with insight on how we can gain a deeper understanding of those we research – and benefit ourselves as well!

It's not all lobster and caviar...or is it?

It’s not all lobster and caviar…or is it?

I have to confess to having occasional twinges of envy in the course of my research and I would guess that’s true for most prospect researchers. We spend a lot of our time looking at people’s seaside vacation homes or reading about someone taking their extended family on a two-week African safari – things that are out of reach to most of us. But while the lifestyles or careers of our prospects may not be attainable to us, there is one attribute common to many of the 1% that the remaining 99% of us can realize. [Read more…]

Social media and high net worth individuals

Dark Eyed JuncoAlthough more people are piling into an ever-growing array of social media outlets every day, it’s still fairly rare to see a Klout score or Twitter summary on a prospect research profile. Maybe it’s because we major gifts specialists assume that it’s only Xers and Millennials using these platforms, and they’re not yet ready to make large gifts.

But according to Ledbury Research, which studies the habits and demographics of high net wealth individuals (HNWI) in the United Kingdom, at least 75% of HNWI use social media regularly.

The largest group actively uses LinkedIn (47%), which makes sense since so many are businesspeople, but Facebook (42%), Google+ (17%) and Twitter (13%) are also used regularly. [Read more…]

The UK Mansion Tax: a ‘game changer’ for researchers

Bodnant House

We continue our theme of international research with an extended pause in the UK (because as anybody who knows me knows, I’ll take *any* excuse to pause there!). This week, guest blogger Ben Rymer shares with us some tantalizing news about high net worth real estate in Britain. Ben is the Fundraising Research and Insight Manager at Age UK, the UK’s largest charity working with and for older people, where he has worked for four years.  His professional interest and specialism is in measuring affinity and gauging capacity to give using data.  This is his first article for the Intelligent Edge.  He tweets at @benrymer. [Read more…]

We don’t need no education

Well, that’s just a big ‘ole fat lie, isn’t it? Any prospect researcher out there who has blown your socks off with a list of great new prospects they got from mining the database has training to thank for it. Ditto someone who proactively provides information from alerts they’ve created from Lexis Nexis or a search engine.

These sorts of skills don’t grow organically out of a new researcher’s brain, I don’t care how smart they are. Investing in prospect research training makes staff more efficient, and it also makes fiscal sense.

For example: everyone on my staff (myself included) is required to attend at least two continuing education seminars or conferences a year as part of their annual performance evaluation. If we’re not keeping up on the latest resources and techniques we’re not doing our best for our clients, and that will sooner or later impact my company’s bottom line for a whole variety of reasons, not least of which is team-member satisfaction. When I get a great employee, I want to keep them.

It’s good business, whether you’re a for-profit or a nonprofit.

Can’t afford it with the budget you’ve got? There are lots of free or low-cost continuing education options out there, too, through professional associations like APRA and through vendors.

Take a look at upcoming events for the next few months both virtual and in real life:

September 18: APRA/WealthEngine web seminar: “The New Face of Prospect Research” (Free to APRA members)

October 10-12: APRA-Canada conference: “Leading Discovery” at the Courtyard Marriott Downtown in Toronto

October 19: NEDRA day-long seminar: “Research Basics Bootcamp” at Northeastern University

November 9: APRA-Upstate NY Fall Conference: “Predictive Modeling from the Ground Up” at the University of Rochester

Not to mention lots and lots of free or low-cost replay seminars from APRA and most of the vendors out there.

Have I left any off? Want to promote your prospect research event? Comment and let us know!

Summer reading: wealth and philanthropy

With the publication of the always-worth-reading “World Wealth Report” last week, it reminded me that I wanted to mention to you a few white papers about high net worth individuals (HNWIs) that are well worth your time.  They are:

The World Wealth Report 2011.  CapGemini / Merrill Lynch.

  • FREE with registration.
  • Brief overview with additional links here; actual report in English here.
  • The WWR details high net worth individuals worldwide: where they live, what they spend their money on, how they allocate their assets, etc. and they break the information down by country or region to achieve even more granularity.  A tidbit I found interesting in this report: women made up 27% of the global HNW population in 2010, up from 24% in 2008.  From under a quarter to nearly a third in two years – what does that make you think about your prospect portfolios?

The Wealth Report: A Global Perspective on Prime Property and Wealth 2011. Knight Frank / Citi Private Bank.

  • Pdf version is FREE, click here.  Hard copy also available with registration.
  • For researchers and front-line fundraisers specializing in international work, this is a must-read overview of already-hot and emerging high-growth regions, industries, and people with a focus on global wealth and real estate.  Contains interviews with experts such as Rupert Hoogewerf of the Hurun Rich List and discussions of topics including venture philanthropy.

Bank of America Merrill Lynch High Net Worth Philanthropy Study 2010.  In collaboration with Indiana University Center on Philanthropy.  Biennial.


  • Pdf version is FREE, click here.
  • The study is a survey of HNWIs to discover their attitudes toward giving and philanthropic behavior, how they make philanthropic decisions within their household, and their thoughts on volunteering and engagement.  In addition to the study, there is also a video at the site featuring a panel discussion with two members of the Bank of America team and the director of research from the IU Center on Philanthropy.

Not specifically about HNWIs, but certainly related is:

Giving USA 2011. The Giving USA Foundation / Indiana University Center on Philanthropy

  • Hard copy; web-based version; powerpoint slides and pdfs; $75
  • Subscribers can (at the moment) access Volume One: the Numbers.  Full publication to be released in July.
  • Giving USA provides preliminary statistics on giving within the United States.  The resource comes as a hard-copy book or web-based version, and includes tons of charts, graphs, and statistics as well as information on historical giving and trends.

Lastly, and maybe most fun:

For an engaging, entertaining, and enlightening article that gives you a glimpse into what it’s really like to be ultra wealthy, read this some Friday afternoon at 3 when you still need to work but just can’t make your brain do anything.  From The Atlantic magazine, the article is called “The Rise of the New Global Elite.”

Do you have any other must-read white papers to share?